I imagine that most people…would love to find an easy way of breaking a bad habit or two. Charles Duhigg…has written an entertaining book to help us do just that, The Power of Habit: Why We Do What We Do in Life and Business. Duhigg has read hundreds of scientific papers and interviewed many of the scientists who wrote them, and relays interesting findings on habit formation and change from the fields of social psychology, clinical psychology and neuroscience. This is not a self-help book conveying one author's homespun remedies, but a serious look at the science of habit formation and change.
Timothy D. Wilson - New York Times Book Review
Duhigg brings a heaping, much-needed dose of social science and psychology to the subject, explaining the promise and perils of habits via an entertaining ride that touches on everything from marketing to management studies to the civil-rights movement.... A fascinating read.
Newsweek Daily Beast
A fascinating exploration of our pathologically habitual society—we smoke, we incessantly check our BlackBerrys, we chronically choose bad partners, we always (or never) make our beds. Duhigg digs into why we are this way, and how we can change, both as individuals and institutionally.
According to Duhigg (investigative reporter, New York Times), if people can understand how behaviors became habits, they can restructure those patterns in more constructive ways. He presents information on habit formation and change from academic studies, interviews with scientists and executives, and research conducted in dozens of companies. Three sections deal with the neurology of habit formation in individuals, the habits of successful companies and organizations, and the habits of societies and tough ethical issues. Duhigg offers a fascinating analysis'.
With a light touch and utterly believable characters, Close’s...appealing debut manages to capture the humor, heartache and cautious optimism of her protagonists.
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